SEO Tips,SEO Services,Web Design Blog

In the eyes of ordinary people, “website” is almost on behalf of the “Internet”. The value of the website itself was being constantly found by people and continually recognized. “How to design a successful website?” has become the question more and more web designers are thinking and concerning. I am engaged in web design for two years. I have put forward my own ideas, welcoming experts pointing.

web design needs to consider many factors, from the pre-positioning of the start site, set web framework, collating information, to design link in specific production, to final commissioning, publishing and advertising. Here we just from designers view to discuss how to do web design. In this article, we will focus on the overall style and color matching.

1. Determine the overall style of the web site

The overall style of the web site and its design is the most difficult to learn. Extremely difficult is no fixed pattern which can be referenced and imitated. For a topic, any two people cannot work out exactly the same web site. Style is abstract, referring to the comprehensive experience by a site’s overall image to web visitors. The “overall image” includes site CI (logo, colors, fonts, and slogans), page layout, navigation, interactivity, text, tone, content value, existence, the site honors and many other factors. For example: we feel that NetEase is approachable, Disney is lively, and IBM is the professional and serious. These are the different feelings by websites to people.

Here, I offer you some experience for reference:

1. Place your flag logo in the most prominent location of each page.

2. Highlight your standard colors.

3. Summary a publicity slogans reflecting your website soul.

4. The same type of images has the same effect. For instance, the title character all use shadow effects. So, all the settings of the headword shadow effect should be fully consistent.

2. Web color matching

Whether of the graphic design or web design, color is the most important. When we are far away from the display, we see no beautiful layout or beautiful picture, but the web page color. There are many on the principle of color. We can see related design books, which is beneficial to systematically understand. Here we just want to tell you some matching web page color tips.

1. Adopt a color. In this case, select a color, and then adjust the transparency or saturation, generate new colors for web pages. Such page looks unified color and layered.

2. Use two colors. First, choose one color, and then select its contrasting colors. Use a color system. Simply speaking is to use one feeling of colors such as blue, yellow, green or soil yellow, soil grey, soil blue.

In matching page color, we also remember some misunderstandings:

1. Do not use all colors. Control in three colors.

2. The contrast of the background and the foregoing words must be large In order to highlight the main text (Never use a complex pattern as the background.).

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The blue color system really includes a variety of colors, from dark blue to light blue. Dark blue color system is considered as beautiful, luxurious, serious or analytic. While the lighter blue system represents the clean, quiet and clean. The color combined with light blue and dark blue, sometimes will be used as the color of the Bank, that expresses stability, trust, energy and power. This is why it is often used in corporate website.

Blue is a natural color associated with the sky and the ocean. It has the effect of making people clam. And it is considered a very good color which can be used in a bedroom, because it will help you to sleep.

While red can convey a strong emotion and passion, blue for granted will be associated with sadness and depression.

The same as the red, blue for a lot of people can mean many things. Some things are what you need to know in your web design. Who is your target audience? What reaction they will have for the blue color in website, logo or a poster？

Blue and white are neat and clean. And they are often used together. We are very familiar with these icons which use blue and white together such as BMW,IBM,Adidas and so on.

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Have you heard other people mention FTP? Have you heard that they need good FTP client? In fact, FTP is an easy concept to understand.

FTP means File Transfer Protocol. What exactly is that file transfer agreement? The easiest way to understand is that FTP is a way to transmit files from one computer to another computer through network. Assume that the Internet is a large network and FTP is your process of obtaining files from another computer. Typically, another computer means your virtual hosts, in essence, it is a computer.

Assuming your web page file needs to be transmitted in seconds, then you do not need to organize all the content. In the high-speed network transport State, we can quickly complete the file transfer.

Before the Internet age, FTP occurs. It first was used as a series of text commands and through the network and transfer files between computers. Now it does not change the original purpose, and is constantly developing. You might say so “Now we use SmartFTP or CuteFTP to transfer files”.

Many FTP programs have this feature. You may often use FTP programs to connect to the server and to upload files, documents and folders.

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We know that when we use the style sheet to define a style, we can define the ID or define the class, for example:

ID Method: #test {color: #333333}, to call the content of <div>content <div> in pages

CLASS Method:. Test (color: # 333333), to call the content of <div class=”test”>content <div> in pages.

A page of id can only be used once; class can be referenced many times.

Someone asks, as if it makes no difference between ID and class .I use multiple ids in my page and the displays in IE are normal. Do multiple IDs have any impact?

Answer: the first impact is not available through W3 validation.

In the page display, current browsers also allow you to make this mistake: with multiple identical ID, in normal circumstances it can also display properly. But when you need to use JavaScript to control this div through ID, the error occurs.

ID is a label used to distinguish between the structure and content, which is like your name. If a house has two individuals with the same name, there will be confusion.

Class is a style, which can be set in any structure and content, like a garment;

Conceptually, that is not the same:

ID is to find the structure / content first, then to give it the definition of style; class is to definition a style well first, then set to the number of structure / content.

Web standards hope we use stringent habits to write code.

For example: You can use <b></b> to show bold, you can also use <strong></strong> to display, but the W3C suggestion is to <strong>, because <strong> has more semantic.

If you do not pay attention to these details, and think no matter, then you don’t need to transition to xml, and there’s also no need to learn web standards. Because web standards application begins from these small details changes, otherwise using current html is also ok.

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In a broad range of network world, there are millions of websites and billions of web pages. As the network continues to develop, there will be survival of the fittest. Some will gradually decline until die out. There are three types of sites in Network world. Choosing website type fit for their own site to make your site live.

1, Posters website

Containing complex picture of exquisite works of art, both makes visitors feel surprised, and provides them with overwhelming. Posters website are what graphic designers create for large companies sites. These sites look fine, but the usability is poor. There will not be good search engine rankings. Poster site has its merits, for those that need showing exquisite products of the company online (for example: Photo designers) will like this site.

Advantage: great-looking; attract visitors

Disadvantages: difficult operation; bad search engine optimization

2, Content website

Search engines are friendly with high value and useful information. Content sites will write, collect, publish large amounts of information about a topic. Many clever network marketers realize that to provide users with useful information is import, they will choose to build the content Web site. The content site looks normal, but the content is valuable. Visitors like this Web site. Why is that? Because they cannot find or through a link you can find the information you need. Network service is the first consideration is to provide users with useful information.

Advantage

Provide valuable information

A high rate of return

Search engine friendly

Disadvantages

Typically, there is no exquisite appearance as posters website.

Use rubbish technology to create worthless garbage site.

3, No rules web site

No rules web sites and are different with other types of web sites. Their designers usually want to build Web sites, but they do not know construction method, and then ask ISP (Internet service provider) for help. 45 minutes later, the site is created.

No rules web site has the following characteristics;

10 minutes to download the picture

50% of the picture cannot be downloaded.

Flash banner

Animated picture menu

Flash body text

75% of the link does not work.

Web images arranged confusion.

Green background, blue font

Extensive use of frames and nested frames

Use the incomplete HTML tags

All body text uses the H1 tag.

Although some of the aforesaid resolution may be unfair. But they do exist, and provide us with an incorrect path. Some sites will gradually decline and die out.
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No matter sending your photos using the email, or publish new product photos on online shop, you need to think about optimizing pictures. But present, many websites neglected the optimizing picture step. So we see many websites pictures cannot render. Here are a few suggestions, you can ensure that your pictures on the website.

Support the original picture format. Do not change the picture original size. If you do, you will regret it.

Modify image size. Remove all the redundant information. Remember: the greater of the pictures, the longer time to download.

Reduce the image pixels. You’d better adjust the picture size according to pixel. The biggest picture pixel cannot more than 250 or you may control the dpi in 96.

Reduce color zone. Many pictures have a million colors, so you first cut down the colors to 256. It will reduce bit depth.

Preserve the picture in a standard format. JPEG is one of the most common forms of images. You can compress image into JPEG format, which would reduce the file size. You can also use GIF or PNG format.

Please remember: In the 56k network connections, the 150k document downloading needs 20 seconds. Pictures will increase page download time. The picture will increase download time of a Web page, but if the picture size is too small, it affects picture quality. Therefore, you must consider optimization of image when doing web design.

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If you want to ask a website designer to establish your own website, You should first understand the costs of web design. This article will introduce why the differences between web site designer and the comments is so great. Next, it will also expatiate on searching for more capability web designers and the methods to accurately evaluate website design price.
First of all, you’ll be roughly estimate the site needed to have the amount of content, consider the Web site you are trying to accomplish that goal, but also to consider the basic structure of the Web site. In fact, there are many sites structure available for reference. A very important point here is to determine the structure of Web site creation, which is to generally try to estimate the number of web pages, each page presented (including: text and images).

When the site’s goals and good site structure in general is estimated, the next most important thing is to find web designers. Because the website design company are especially many, the choice leeway is quite big, therefore, chooses one from the numerous website design company appropriately to carry on the website design appears very important.

Very important point to remember is that every company wants this business, web site design market fully saturated, so as a company want to design the site the upper hand in negotiations.

This profession is the same with other professions. Some companies will provide the high quality service, while some companies will provide the general service. Certainly some companies also provide the inferior service (these website designers have not basic work knowledge and the experience).

What you must ponder is whether others will realize his promise to you. So I suggest you to be realistic. In many cities of this country, many web design company’s design standards are high, they will provide you with a very high quality service. If they make diverse web design viewpoints according to your design requirements, which will make you feel helpless about the ultimate determination of web design style. The service provided by these companies looks like conforms to the people’s desires, but, because between company’s prices, the internal management personnel and staff’s cost is different, therefore the grade of service cannot be completely same. If your website designs just right, and needs to use the specialized CMS system to carry on the management, that if this family designs the company to collect fees is very high, you also do not need to feel surprised, because the fact is so. If you want to select a company of high quality and his service to every aspect, and you can afford the associated costs, then I suggest you choose web design companies in big cities.

Of course there are some relatively small companies, which have only a few employees. The management of such companies is lower cost, but these companies do not lack some knowledgeable and ability staff. Their service levels may be lower than the big companies, but the charges are only a small part of large companies, and they can ensure the quality of work.

Some neglected website design team will make very wonderful web design, because there are many free web designers in these team, who work for themselves and work in a small office (usually at home). The administrative costs of these freedoms designers is particularly low (in most cases not), in this case they can also designer the good works more than a large company’s quality. So if you want to use less cost to receive quality web design, find those free designer.

The truth to avoid is to find those people who know little knowledge on web design to design your own websites. As we mentioned earlier, these people do not have the necessary knowledge and experience of web design. Their work quality is very low and plays no much role to website propaganda.
Conclusion:

In fact, you will find the level of quotations, mainly depends on what kind of designer you’re going to sign the contract, and what you need to service level. In choosing website designer process, discusse with more different companies as far as possible .You can obtain different quoted price, which is easier to choose one kind of more suitable cost budget. When we choose the designer, we should inspect designer’s ability and experience comprehensively and then make a decision. No matter the human is good, the experience cannot fabricate. Carefully look round their work sample, whether to tally approximately with your request. Always remember that the initiative rests in your hands!

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The most important of a website is home page. Therefore, the web design of home page is also very crucial. Here are 10 recommendations for web design of home page.

1. Loading time:

Try to be below 20kb

Less number of images

Specify height and width of images

Html without errors

WYSIWYG editors load up html code. Use text editor of html editors instead of visual editor.

2. Homepage cannot only have pictures.

Website homepage can not only be pictures, the content guided by flash or image content. This will not get a good search engine ranking.

3. Content:

Homepage presents products information, or display a list of products with a text description.

4. Link to products page

Ensure that visitors easily log on products page. After all, the site aims to sell products. All websites pages use the same navigation menu, so that your visitors can enter any one page by clicking twice.

5. Headings and subheadings:

Highlight your product or services benefits. Set the content into several small paragraphs. If the page appears a few small paragraphs, the user will view the entire page. However, if a content occupy half of the page, the user may not browse the entire page of the.

6. Promotions and sales:

If the website makes products promotion, such as reduction of price to half for limited time, old for new for limited time, you must present strikingly these contents in the homepage. Visitors can click on the link to view the related products.

7. Links to outside domain

Homepage does not link to other sites, unless the other is also your website. If your web site makes friendly links, you can create links file, such as: your domain.Com/link partners/indexes.HTML.

8. Homepage will not appear pop-up box.

Personally, I did not like pop-up box, and I suggest that you do not use pop-up box on the site. If we survey the opinion of users to pop-up, you will find many users to search the pop-up blockers. Therefore, you should consider whether Settings pop-up Windows.

If you still want to use pop-up box, you can set the floating box: a dialog box in the corner of the floating home.

9. Homepage ranking:

When ranked in Google, all of the urls below will have different rankings.

· yourdomain.com/

· yourdomain.com.index.html

· www.yourdomain.com/

· www.yourdomain.com/index.html

10. The layout should be specialized.

The extra-curricular home page design will reduce visitor’s resident time. The time decaying causes the number of customers custom-made to the current event information to reduce and the sales volume to reduce. Not eye-catching logo and website motto, the same font and product presentation, will reduce the sales of the website.

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Network has become a necessary tool for business, which is also the best tool. The Internet not only allows the world to know you, but also let you spend the least possible cost to increase your exposure. However, the commercial site cannot and should not just be the electronic version of products or services, which can be as another potential source of revenue.     Customers will not start to finish seeing the contents of the site. At least web will meet this situation at first. When the readers are interested in the content of the site, this situation may not happen.

First impression must be good. This sentence used in the Internet is the most appropriate.

When your web page presented to the user’s computer screen, the users from the first impression to you and the company judge the company condition. Moment on mouse click, the customer will have their own judgments, for example, the company’s situation, their feel to the company and decide whether to cooperate with the company. Will your website leave a deep impression? Do you need to update your website to attract more customers?

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Website needs the client to actively exchange with himself. web design must consider whether the pages are concise, fonts are easy for readers to accept, the content is valuable.

Other things to consider:

Business exchange

Combination of brand and marketing

I should add that some business communication problems, for example, we have to consider the website consistency, certification, color, professional and so on.

Availability

How to really use the network

We follow such thinking to do web design: the user will read each page, carefully read every article, also consider how to organize the site layout and decide which sites link to.

But the fact is not the case. Most users rush to see a new page, look at what the article, then find an article of interest or which they are looking for.

How to use the network

To make web design effective, you need to consider three fact of using network.

1 Visitors browse the web, not intensive reading. They are in a hurry. No need to pay attention to every piece of information. So, use simple language to express content.

2 No need to make the best choice. They are in a hurry. Guess wrong, not how many penalties. Measure will not improve the chance. Speculation is more interesting.

3 Achieve their goals without considering the operation, because it does not matter. If they find anything useful, they would have been maintained.

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Website trust has two aspect meaning. The one hand is that visitors’ trust degree to the site, the other hand refers to the trust value of search engines for the site (Trust Rank). Web site credibility is more important for enterprises. The following is targeted user experience, sharing some of my views. I assume that I was the user and I would like to see the following:

Confidence building of website is embodied in the following areas:

1 Site record: get ICP record license.

2 About Us page: amply and really description of the company background, history, business case etc.

3 Service process: allow customers to fully understand the whole process, so that services is more transparent.

4 Customer Case: Customers are more willing to receive third-party evaluation.

5 Contact: detailed, complete, multi-channel contact, and provide location map directions.

6 Price list: According to different services, offer the corresponding range.

7 Original content: Customers do not like spreading around argument.

8 Number of pages: substantial number of pages, the company site has at least 50 pages.

9 Copyright information: write the copyright information correctly. Declare that the contents of this site are protected by law and refuse to reprint.

10 Privacy protections: Declare to give privacy protection for the customer information, users information.

11 Partners: partner links and partner website report.

12 No typos: Customer seeing typos will think that “pages are not proofread and the service quality is also suspended.”

13 Professional terms: appropriately use professional terminology, but do not affect the user to read, and give an understandable explanation.

14 appropriate advertisements: Do not put irrelevant ads.

15 News: list various reports given by the third-party.

16 Link check: no broken links throughout the site.

17 friendly Links: links only with customers, government and industry well-known website.

18 Access speed: Do not let users and search engines feel very slow.

19 Free consultations: provide free telephone consultation or at least have online advice or message.

20 Business certificate: provide business license, trade license, related inspection certificates, corporate photographs.

21 Web color: It is recommended to use color in the company LOGO.

22 FAQ: Customer concerns problems oriented, make a page. Not too much page. Do not make it into instructions.

23 several people maintain a blog, similar to Google Blackboard. Users more trust the content of the blog.

24 Stay updated: occasional articles to the professional articles, media reports, the company interesting and so on.

25 Staff photo: group photo of company activities, reflecting the company activity.

26 Style consistencies: If a collective company, corporation, foreign companies, the local company website layout should be consistent, unified domain name format. Differences between different languages website cannot be too much.

27 Original Photo: Do not use the image in everywhere of internet, especially customer service phone pictures. If you have the ability, it is the best to buy the professional Gallery.

28 Domain renewals: The best time for registration is 10 years, not annual renewals.

29 Navigation structure: Do not let the user click “Back button” because they do not know how to continue.

30 Finally, must indicate the source of the article reproduced.

Noting the above 30 points in web design, your site will increase trust degree.

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